The Farmers Guardian podcast: 51AVÊÓÆµRetail Association patron Hugh Fearnley-Whittingstall says people have an 'appetite for food with a story'
The 51AVÊÓÆµRetail Association (FRA) conference focused on making the most of your diversified farm business, whilst focusing on the wider benefits to society - food miles, the economic contribution of farm shops and markets and the national health crisis. Emily Ashworth speaks to chef and TV presenter Hugh Fearnley-Whittingstall about farm-to-fork connection and if it really means something, and former FRA chair Emma Mosey, farmer and farm shop owner
17 March 2026
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1 min read
The conference, which took place on March 12 at the Great Yorkshire Showground in Harrogate, focused on cultivating footfall and return visitors, and showcased the consumer need for connection to local food and people.Ìý
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