51AVÊÓÆµ

AHDB scores victory in Chris Packham Eat Balanced Campaign row

Levy body told it can promote meat and dairy as part of balanced diet following 14-months Advertising and Standards Authority saga

Jane Thynne
Head of News and Business
clock • 3 min read
AHDB campaign vindicated by ASA ruling
Image:

AHDB campaign vindicated by ASA ruling

AHDB's Let's Eat Balanced campaign is set to continue promoting the benefits of red meat and dairy after the Advertising and Standards Authority (ASA) ruled against a complaint from TV naturalist Chris...

To continue reading...

Already a member? Login for full access.

New to Farmers Guardian? Register for 1 free article per week or become a member for unlimited access to essential farming news and insights.

article-img-580x358

Ìý

More on 51AVÊÓÆµBusiness

First bluetongue case found in South-West Scotland

First bluetongue case found in South-West Scotland

Scotland's Chief Veterinary Officer has advised farmers to consider vaccination to prevent further spread

Rachael Brown
clock 10 August 2026 • 1 min read
Over 4,000 badgers vaccinated across England in 2025

Over 4,000 badgers vaccinated across England in 2025

Rachael Brown
clock 10 August 2026 • 2 min read
Heineken backs regen farmers with barley switch

Heineken backs regen farmers with barley switch

Brewer says farmers will be directly paid a premium on regenerative barley yields to drive future farming resilience

Jane Thynne
clock 08 August 2026 • 2 min read