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Groundswell prepares to welcome visitors for 10th anniversary regen event

More than 500 speakers from farming, health and nature due to appear during two-day festival

Jane Thynne
Head of News and Business
clock • 2 min read
More than 10,000 visitors attended last year's event on the Cherry family's farm in Hertfordshire
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More than 10,000 visitors attended last year's event on the Cherry family's farm in Hertfordshire

Last minute preparations are under way for this year's Groundswell Festival as it prepares to mark its 10th anniversary.

Taking place on the Cherry family's farm in Hertfordshire on July 1-2, the event will this year host around 500 speakers and hopes to build on visitor numbers which saw around 10,000 attend in 2025, marking a 35% increase on previous years.

Widely regarded as the flagship event for those either farming regeneratively or considering a move into such a system, the programme has expanded to cover topics such as soil biology, biodiversity, livestock integration, agroecology, food systems and climate resilience.

READ NOW: LEAF launches regen academy

Event director, Alex Cherry said: "Regenerative agriculture is gaining momentum worldwide, and this year we want to help move the conversation from pioneering examples to systemic transformation that benefits farmers, landscapes and society."

Mr Cherry said the family had been ‘blown away' by the number of speakers who requested to attend its 10th event.

"Over 10 times the available spaces," he added.

Global food and farming experts

Appearances include: Chris van Tulleken, Professor of Infection and Global Health at University College London (UCL) and a doctor at the London Hospital for Tropical Diseases. He chaired the launch of The Lancet series on Ultra-Processed Food and works closely with UNICEF and the World Health Organisation.

Allen Williams, who is a sixth-generation family farmer and founding partner of Libertas Land, Understanding Ag, Soil Health Academy, and Regenified. He has consulted on thousands of farms in more than 45 countries and is also the author of more than 400 scientific and press articles.

Fourth-generation US cattleman Will Harris will be on hand to talk about how he farms the same land his great-grandfather settled in 1866, focusing on humane animal husbandry and land stewardship.

Also from the US, nutritionist and writer Elaine Patarini will be speaking on how the NoRegrets Initiative and Paicines Ranch Learning Center in central California, where she directs programmes including Learning Journey, has fired her passion for regen.

READ MORE: The Prince of Wales makes a surprise appearance at Groundswell

As well as talks from big names in the farming, nature and business sectors, there is also a great deal of practical learning on offer including a number of demonstrations, farm walks and machinery displays, as well as its famous ‘safaris' exploring what lives in Lannock Farm's hedgerows, soils and wooded areas.

Mr Cherry said: "When we launched Groundswell back in 2016, we wanted to create a space where knowledge, innovation and practical, real-world experience could be openly shared.

"Over the years, our audience has evolved, and Groundswell now brings together farmers, researchers, food producers, policymakers and environmentalists to explore resilient, nature-friendly farming systems."

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