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The UK's Premier Agricultural Machinery and Technology Show

20鈥�21 January 2027, NEC, Birmingham

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Fresh Direct reports spike in British food demand

The UK鈥檚 leading provider of foodservice fresh produce, Fresh Direct, has reported a jump in British sales as more food businesses look to support home-grown food

Mia Willemsen
News and business reporter
clock 鈥� 2 min read
Fresh Direct reports spike in British food demand

Over the past year, Fresh Direct has seen overall sales of British-sourced products leap by almost 10%, with some categories up by more than a quarter. The company has reported that premiumisation...

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