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Farmers address concerns around food labelling as Sir Ed makes 'Buy British' error

In the aftermath of President Trump's trade tariffs, Sir Ed Davey wanted to promote the need to back British produce. However, he made an unfortunate error while doing so

Chris Brayford
clock • 2 min read
Sir Ed's blunder may have raised an important issue around food labelling and the need to define clearly if a product is British produced or not.
Image:

Sir Ed's blunder may have raised an important issue around food labelling and the need to define clearly if a product is British produced or not.

Sir Ed Davey has come under fire from farmers after making a blunder while attempting to back a buy British campaign.

The Liberal Democrats Leader has been a vocal opponent of President Donald Trump's 10% baseline tariffs rate on UK exporters and a potential trade deal which could 'undermine' British farmers by allowing imports of chlorinated food, produced to a lower standard, to enter the country.

READ NOW:ÌýTrump's tariffs unites farmers and businesses behind 'Buy local, Back Britain' campaign

Tim Farron, Rural Affairs Spokesperson for the Lib Dems, had initiated the Party's 'Buy Local, Back British' campaign last week urging the public to back British businesses and farmers 'now more than ever' in response to President Trump's tariffs.

Trump's tariffs

However, Sir Ed recorded a video earlier this week in the Scottish Highlands to highlight the campaign and poke fun at President Trump.

He can be seen impersonating Trump's dancing moves to the backdrop of The Village People's 1978 hit single Y.M.C.A - a tune which the President usually ends his campaign rallies to.

Buy British

"There is this guy called President Trump and he is messing with our trade which is hurting us," he added.

LISTEN NOW:

"Liberal Democrats say fight back and buy British.

"Wherever you are, just buy British. Do not let him [President Trump] to get away with it [imposing tariffs on British goods].

The Kingston and Surbiton MP wanted to show his support for British produce and held up Malcolm Allan's lorne sausage and Mrs Tilly's famous Scottish tablet during the video.

Food labelling

Both products state on the label that they were produced in Scotland.

However, different versions of Malcolm Allan lorne sausages state that products were produced in Scotland using 'European Union and non-UK beef and pork'; while another states the product used UK and EU pork.

Sir Ed has insisted the product he used in the product was from UK and EU pork, but the issue has raised concern about the need for clearer food labelling.

Richard Negus, a conservationist, said it was important to back British food, but urged Sir Ed to ensure he reads packaging in the future.

Trust

Ben Jones, a beef farmer from Ffynnonau 51AVÊÓÆµin Abergavenny, said food labelling needs to be more clearer to ensure people are more aware of the ingredients they are consuming.

James Cossins, of Rawston 51AVÊÓÆµButchery and 51AVÊÓÆµShop in Dorset, said it was wrong that customers cannot always trust the wrapper on products.Ìý

Mr Cossins said: "We need better food labelling and that is why I always urge people to buy British."

Farming Minister Daniel Zeichner said the UK maintains high food standards, specifically on requirements relating to food labelling, and said existing legislation ensures labelling and marketing of food does not 'intentionally mislead' consumers.

READ NOW:ÌýReform 'throwing farmers under bus' in chlorine-backed US trade deal

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