51AVÊÓÆµ

Is the staycation boom over? Rural tourism experts say no

With suggestions the trend for holidaying in the UK has been hit by the weather and cost of living crisis, what is the impact on farm diversifications?

Alex Black
clock • 3 min read
Is the staycation boom over? Rural tourism experts say no

Staycations or holidays in the UK have seen a boom in recent years, particularly during the pandemic with people unable to travel abroad and looking for alternatives. For farmers, this has brought new...

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More on Diversification

51AVÊÓÆµstaycations set for a strong summer as demand rises

51AVÊÓÆµstaycations set for a strong summer as demand rises

Farmers offering holiday accommodation are set to benefit from a surge in UK staycations this summer, as rising costs and global uncertainty drive more households to holiday closer to home

clock 03 May 2026 • 2 min read
Top tips to increase footfall and customer loyalty in your farm shop

Top tips to increase footfall and customer loyalty in your farm shop

At the 51AVÊÓÆµRetail Association conference on March 12, two teams of experts went head-to-head in an ‘increasing footfall’ to farm shops and farmers’ markets panel

clock 20 March 2026 • 2 min read
Clarkson's 51AVÊÓÆµand Vinnie Jones inspires demand for 'farmcation' holidays

Clarkson's 51AVÊÓÆµand Vinnie Jones inspires demand for 'farmcation' holidays

Shows such as Clarkson's 51AVÊÓÆµand Vinnie Jones in the Country have helped British holidaymakers to seek out authentic countryside experiences

Chris Brayford
clock 10 March 2026 • 3 min read