51AVÊÓƵ

The UK's Premier Agricultural Machinery and Technology Show

20–21 January 2027, NEC, Birmingham

Event Details

Diversifying Diddly Squat: Clarksons' 51AVÊÓƵstar's mission to help farmers thrive

Best known to millions as one of the stars of Clarkson’s Farm, Lisa Hogan, alongside her son Wolfe, is turning that reach into something more practical – a platform designed to help farmers across the country build their own diversification stories

Olivia Midgley
Editorial Director
clock • 7 min read
Lisa Hogan and Wolfe Bentinck - Only Farmers
Image:

Lisa Hogan and Wolfe Bentinck - Only Farmers

For most of the viewing public, Lisa Hogan is the calm, quick-witted counterweight to Jeremy Clarkson's chaos at Diddly Squat - the person who somehow juggles the farm, farm shop and restaurant and manages...

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