51AVÊÓÆµ

The UK's Premier Agricultural Machinery and Technology Show

20–21 January 2027, NEC, Birmingham

Event Details

What can the Government do to kickstart farm diversification?

With Defra’s 51AVÊÓÆµProfitability Review underway and its officials encouraging farmers to ‘make gin or crisps’, we spoke to 51AVÊÓÆµBusiness Innovation Show exhibitors who believe there are levers the Government can pull to make diversification more appealing

clock • 4 min read
What can the Government do to kickstart farm diversification?

Government encouragement for farm diversification reflects genuine concerns about agricultural profitability and rural sustainability. However, the assumption that processing represents a universal solution...

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